Crespi Brera


REBRANDING OF THE LOGO FOR A HISTORIC ITALIAN BRAND, DESIGNED FOR APPLICATION ON THEIR NEW LINE.


The concept of the project was to preserve the iconic character featured in their original logo 
- an antique illustration created by an artist in the brand’s early days - transforming it into a contemporary mascot. This redesign preserved the brand’s heritage while making it relevant for today’s audience.



- GRAPHICS
- LOGOTYPE
- MOCK-UP




Milano, 2021



LIVER -
MI -